Don’t be fooled by the espresso shots that he’s got, he’s still Benny from — TikTok? In a Dunkin’ Donuts ad that premiered during the 2024 Grammy Awards, Ben Affleck teamed up with TikToker Charli D’Amelio to poke fun at the gloomy Grammy face that caused concern about the state of his marriage. The ad begins with a shot of Affleck watching a news report about his viral moment. A chyron below a photo of Affleck and Jennifer Lopez at the Grammys reads, “The Boredest Man in the World.” But Affleck offers a new explanation for his facial expression: He was carefully studying the artists around him because he was interested in launching his own music career. The cup of Dunkin’ coffee in his hand seems to give him liquid courage, as he says in a heavy Boston accent, “I can do that. How hard can it be?”
Viewers then get a behind-the-scenes look at B.Lo’s attempt to record an album. “Does music have to rhyme?” he says while standing behind a mic in a recording studio. It seems that he turned to D’Amelio for her dance expertise. After watching her demonstrate a few moves, Affleck leaves her speechless by asking, “Who is TikTok?”
Fans might be seeing more of Affleck and his pretty sweet donut medallion in the near future, as he was photographed recreating the devastating Dunkin’ drop — perhaps that moment will be featured in a Super Bowl ad.
