Erika Ayers Badan is a renowned businesswoman and former CEO of the digital media company Barstool Sports from America. She is also known as Erika Nardini and nowadays, she is in the limelight after Erika announced her resignation from Barstool Sports, amid rumors of personal and professional scandals.
After this news hit the web people are continuously searching for her personal life such as Who is Erika Ayers Badan? Wiki, Age, Husband, Family, Net Worth, Salary, Height, And Biography so we’ve decided to provide all the authentic information in this blog so keep reading and supporting us.
Erika Ayers Badan Wiki/Bio
| Real Name | ERIKA AYERS BADAN |
| Nick Name | Erika Nardini |
| Gender | Female |
| Born | November 6, 1975 |
| Age | 48 years |
| Birthplace | Colorado, USA |
| Religion | Christian |
| Nationality | American |
| Ethnicity | Caucasian |
| Education | Colby College (B.A. in Sociology) |
| Famous for | Former CEO of Barstool Sports, sports executive, public speaker, podcast host |
| Father | Richard Wendell Ayers (father) |
| Mother | Mina Kathryn Limouze (mother) |
| Siblings | None |
| Husband | Brett Aquino Nardini |
| Children | Cannon Gleason Nardini and Turin Jean Nardini |
|
Achievements |
Most Creative People in Business by Fast Company, Most Powerful Women in U.S. Sports by Forbes, Most Powerful Women in Sports by Adweek, Notable Women in the Business of Sports by Crain’s New York, Most Impactful Women in Entertainment by Variety |
| Height | 5 feet 7 inches |
| Weight | 60 kg or 132 lbs |
| Hair Color | Brown |
| Eye Color | Blue |
| Net Worth | USD 12 million |
Who is Erika Ayers Badan? Wiki, Age, Biography, Early Life, Education, Career
Erika Ayers Badan, born on November 6, 1975, in Colorado, USA, She was brought up in New Hampshire and Vermont. Her parents, Richard Wendell Ayers and Mina Kathryn Limouze, were teachers. In high school, she developed an interest in sociology and philosophy. Erika graduated from Colby College in 1997, majoring in sociology and philosophy, and was an enthusiastic skier and squash player.
Her career began as a legal intern at Fidelity Investments in Boston. Realizing legal work wasn’t her passion, she transitioned to the advertising department, where she found fulfillment. Despite a significant pay cut, she embraced the creative environment. Leaving Fidelity in 2001, she served as a media manager.
Erika then worked at Arnold Worldwide as VP and Group Account Director until 2005, handling clients like Volkswagen and ESPN. Moving to DigitasLBi, she continued as VP and Media Director until 2008, contributing to campaigns for American Express and Delta Air Lines.
In 2008, Ayers Badan founded Modelinia, a fashion and beauty digital media platform. Collaborating with brands like Maybelline and Victoria’s Secret, the startup ceased operations in 2010.
Joining Microsoft as Global Head of Consumer Marketing for Bing, she managed the search engine’s marketing strategy and partnerships until 2012. She then joined Yahoo as VP of Sales and Marketing for the Americas, overseeing Yahoo’s media properties and launching new products until 2013.
Erika moved to AOL as Chief Marketing Officer, leading global marketing for brands like The Huffington Post until 2015. Managing advertising and content partnerships with major companies, she contributed to AOL’s strategic endeavors.
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Barstool Sports CEO Erika Nardini Resigns
In 2016, Erika Ayers Badan became the CEO of Barstool Sports, a digital media company founded by Dave Portnoy in 2003 and acquired by The Chernin Group in 2016. Under her leadership, Barstool Sports expanded into multimedia, merchandising, streaming, and pay-per-view programming.
Ayers Badan launched popular podcasts, shows, and events, including Pardon My Take and Call Her Daddy, and acquired media properties like Rough N’ Rowdy and TwoYay.
The company’s valuation soared from $15 million in 2016 to $450 million in 2020, with revenue doubling to $200 million in 2021, and its audience expanding from 12 million monthly unique visitors in 2016 to over 100 million in 2021.
She received numerous accolades, including being named one of the Most Creative People in Business by Fast Company in 2018 and one of the Most Powerful Women in U.S. Sports by Forbes in 2018 and 2019. Ayers Badan served on the boards of WWE and the Premier Lacrosse League and hosted the podcast Token CEO.
However, her career took an unexpected turn in January 2024 when she resigned from Barstool Sports, citing the completion of her work and a readiness for new challenges.
Her departure was accompanied by rumors of personal and professional scandals, involving her marriage, affair, and business decisions at Barstool Sports, leading to criticism and conflict.
Husband, Family, Children
Erika Ayers Badan, enjoyed a happy marriage with Brett Aquino Nardini, a financial advisor at Wells Fargo Securities, from 2003 to 2020. Together, they are proud parents of two sons, Cannon Gleason Nardini and Turin Jean Nardini.
Their family shared joyous moments in both New York City and Connecticut. Erika and Brett continue to lead a content and supportive life, always there for their children.
Net Worth, Salary
Erika Ayers Badan, formerly Erika Nardini, holds a prominent position as the CEO of Barstool Sports, earning an impressive annual salary of approximately $600,000. This substantial income reflects her influential role in the media industry, showcasing the value placed on her leadership.
Accumulating financial success throughout her career, Erika Ayers Badan boasts a noteworthy net worth of $12 million. Her role as the CEO of Barstool Sports, a position she has held since 2016, has contributed significantly to her financial prosperity.
