It’s fair to say that Mitski has a love-hate relationship with all things social media. During a 2015 interview with The Cut, the “Two Slow Dancers” singer waxed lyrical about how much she enjoys Twitter, Instagram, and the like, adding, “It’s a great way to let everyone know I’m a real person and that I’m out there just trying to do the best I can as a person.”
But just a year later, Mitski appeared to start weening herself off various platforms, starting with Tumblr. She explained to Brooklyn Magazine, “I started getting messages where teenagers would threaten to hurt themselves if I didn’t respond, and I realized that I didn’t want to be that accessible. […] Sometimes [fans] think, ‘Me and this artist are meant to be together. We’re the same person.’ And you have to know when to disengage.”
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And then in 2019, Mitski announced she was deleting all her socials while promoting her latest tour and has largely managed to stay off them ever since. Ironically, it was around this time that the musician began blowing up on the latest platform to shake up the industry, with the Mitski hashtag amassing more than a billion views. She later told The New York Times, “I don’t get it, but it’s nice! I only know what I’ve been told. All of the businesspeople are like, ‘This is so great!’ And I’m like, ‘Please stop texting me these TikToks.'”