Joe Burrow was asked about his litany of nicknames during an interview with YouTube channel Lordstown Motors in November 2022, and Joe Shiesty was one of the quarterback’s favorites. “That was from a creator on social media, he started calling me that. I like that one,” Burrow said about the moniker.
Once the name Joe Shiesty went viral from his TikToks, Traphousesports took the ball and ran with it. He created Joe Shiesty merch on his website, but he was not the only one dabbling in gear centered around the nickname. Rapper Pooh Shiesty, who the nickname was borrowed from, embraced the synergy with the Cincinnati Bengals quarterback. “Shiesty Season Again @JoeyB,” he wrote on X, formerly Twitter, in February 2022 leading up to the Bengals’ Super Bowl LVI appearance. That online exchange spawned orange-colored “Shiesty Season” t-shirts to be sold on eBay.
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As his online mystique grew, and he prepared for the cameras before his first Super Bowl, Burrow was asked in February 2022 about choosing his outfit for the big game. “I don’t really consciously think about it. I just wear stuff that I think I like,” he told reporters, per USA Today. “I’ve always kind of not cared about what anybody thinks about what I wear and what I do.” It may have happened accidentally, but Burrow’s choice of fashion accessories led to one of his most popular nicknames.
