Sparkling White Smile is a business offering teeth whitening services at a salon or using products supplied by the website and stocked at Chemist Warehouse.
Documents lodged with the Australian Securities and Investments Commission show the company entered liquidation on August 14.
Helm Advisory has been appointed as administrator.
9news.com.au has contacted the insolvency firm and Sparking White Smile for comment.
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Sparkling White Smile was established by Alison Egan in 2014.
“Alison and her team of dedicated staff and loyal clientele have warranted the expansion of her Cosmetic Teeth Whitening Empire, Sparkling White Smile, offering a range of mobile and in-salon services Australia wide,” the website, which was still operating on Thursday afternoon, details.
”The result of Alison’s passion and drive is an ever-expanding empire with over 120 locations across Australia, New Zealand, Canada and United States that have serviced over 600,000 clients to date.”