Australians could make nearly $1 billion selling their unwanted gifts this festive season, new research shows.
E-commerce giant eBay said last year, Australians received on average about two unwanted gifts apiece over the holidays.
And 52 per cent of Australians have previously sold or plan to sell unwanted gifts this year to make some extra money during the cost-of-living crisis.
Younger generations are leading the way, with 58 per cent of Generation Z and 57 per cent of millennials embracing the opportunity.
eBay’s data showed fashion and tech were the most popular unwanted gift categories that went up online post-Christmas of 2023.
Four fashion items were listed every minute, and one tech item every two minutes.
Boys’ clothing saw the greatest surge in listings post-Christmas, up 162 per cent from December 26-31 compared to December 1-25.
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This was followed by girls’ clothing (up 69 per cent), tablets (50 per cent), smartwatches (45 per cent), controllers (41 per cent), headphones (31 per cent), clothing tops (29 per cent), video game consoles (23 per cent), pants (22 per cent), and dresses (20 per cent).
“Not every gift sparks joy for the recipient, but that doesn’t mean it can’t bring happiness to someone else,” eBay Australia’s Zannie Abbott said.
“The festive season is a great time to declutter, earn extra cash, and connect gifts with those who will truly treasure them.”
