Emergency services were called to Bluff Beach (pictured) on the state's Far North Coast shortly before 6pm on Friday amid reports a 68-year-old man had failed to return to shore after entering the surf

A body has been recovered after a man in his late sixties failed to return to shore following a dip at a popular NSW beach.

Emergency services were called to Bluff Beach on the state’s Far North Coast shortly before 6pm on Friday amid reports a 68-year-old man had failed to return to shore after entering the surf.

A multi-agency search, involving helicopters, boats and surf lifesavers, was launched.

But about 7.30am on Saturday officers found the man’s body.

A report will be prepared for the information of the coroner.

Emergency services were called to Bluff Beach (pictured) on the state's Far North Coast shortly before 6pm on Friday amid reports a 68-year-old man had failed to return to shore after entering the surf

Emergency services were called to Bluff Beach (pictured) on the state’s Far North Coast shortly before 6pm on Friday amid reports a 68-year-old man had failed to return to shore after entering the surf

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