Trump-allied law firm sues Target over Pride month displays, accuses company of lying to investors

A Pride month merchandise display is at the front of a Target store in Dickson City, Pennsylvania, on Friday, May 26, 2023. (AP Photo/Ted Shaffrey). Inset: FILE – White House senior adviser Stephen Miller listens as President Donald Trump speaks during a cabinet meeting at the White House in Washington, June 21, 2018. (AP Photo/Evan Vucci, File)

A legal group headed by longtime conservative Donald Trump ally and adviser Stephen Miller has filed a lawsuit against Target over a drop in the company’s stock price that allegedly stemmed from anti-LGBTQ boycotts.

In a complaint filed Aug. 8 — months after saber-rattling from a red-state governor over Target’s June displays in support of Pride month — the conservative America First Legal law firm accuses the superstore of misleading investors and stockholders as to its risk assessment of potential backlash and boycotts over the company’s support of inclusivity efforts regarding LGBTQ employees and shoppers.

The defendant “betrayed both Target’s core customer base of working families and its investors by making false and misleading statements concerning Target’s Environmental, Social and Governance (ESG) and Diversity, Equity, and Inclusion (DEI) mandates that led to its disastrous 2023 children-and-family themed LGBTPride campaign,” the complaint says.