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HAILEY Bieber is well-known for her style and beauty methods.
Now, fans want to know more about how the star does her hair.
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Who is Hailey Bieber?
Hailey Bieber was born on November 22, 1996, in Tucson, Arizona.
She is the daughter of actor Stephen Baldwin and graphic designer Kennya Baldwin.
The 26-year-old model and socialite has found massive popularity on social media, boasting over 50million followers on her Instagram page, @haileybieber.
She also has more than 11million followers on her TikTok account, @haileybieber; over 4million followers on her Facebook page, @HaileyBaldwin; and more than 2million subscribers on her YouTube channel, @HaileyRhodeBieber.
Hailey is the founder and creative director of the Los Angeles-based beauty brand, Rhode.
She has been married to pop sensation Justin Bieber since September 13, 2018.
What is the Hailey Bieber hair technique?
Haliey’s hair technique gained popularity on social media after she shared a video on YouTube titled “Wavy Hair for A Night Out” that showcased her “hair routine.”
While the star is known for often rocking a bun, she also likes to wear her hair down and uses a specific styling method.
In the hair tutorial — which was uploaded on August 11, 2021 — the fashion icon showed her followers how she styles her hair in “loose, messy waves.”
Hailey explains how she first applies a volumizing spray to her hair before blow-drying her locks.
She then lets her flat iron heat up while she applies texturizing spray.
The style star then sections off her hair and uses a “wave motion” while moving the iron down her locks, sometimes pausing to add more texturizing spray or hair spray for more of a “grip.”
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Hailey warns her fans against “squeezing the iron too tight,” as this can add a dent mark to the hair.
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Next, she adds more spray and brushes out her hair before styling the top layer.
To finish the look, she once again adds more texturizing spray and runs her fingers through her hair to “rough it up” before applying dry shampoo to keep the look “fresh enough to wear again the next day.”
Her final step involves applying a light hair spray to “both sides” of her head.
What is “cinnamon cookie butter” hair?
On August 16, 2023, colorist Matt Rez posted a video to Instagram showing off Hailey’s newly dyed hair.
He wrote: “We named it ‘cinnamon cookie butter’ 🍂🍪🧈 NEW HAIRCOLOR for the stunning @haileybieber.”
Matt told Vogue of the look: “We were going for a caramel-y, cookie butter vibe with a bit of cinnamon copper undertone.”
The publication continues that his goal “was not necessarily to feed into the redhead trend, but to go for something subtler.”
Matt added: “Hailey loves natural and I love natural.”
Vogue states that the colorist “created a blended and multidimensional color and tone by employing highlights and what he calls mid-lights: a color that lands between base hue and highlight.”
Matt said: “Hailey’s hair is extremely reflective—it’s like glass.
“So when you incorporate all of these colors, it changes depending on the light.”
He noted that Hailey knows what she wants when it comes to her hair, adding: “Hailey is so good at bringing inspo, and she always has a good starting point.
“It’s never up to interpretation, and I love that about her.”
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