MOLLY-Mae’s first clothing line has sold out in just 24 minutes.
Fans rushed to purchase her Maebe brand when items went live at 7pm this evening – and everything was gone in just ten minutes, apart from the plain white tee which sold out 14 minutes later.
Gobsmacked Molly expressed her gratitude, telling fans: “I’m speechless. The whole site SOLD OUT in 24 minutes. Thank you, thank you, from the bottom of my heart.”
The price list for the luxury collection sparked debate when it was revealed earlier today but was clearly not too pricey to put punters off.
Maebe’s “ultimate blazer” is priced at an £140, while the white tee is £35 and a pair of jeans £90.
The “contour popper top” is £50, while an office-friendly white shirt will set you back £65.
Those who missed out on the first run of clothes will have to now wait two weeks until the items are restocked.
Molly-Mae, 25, announced her fashion label on September 9 following much speculation on TikTok.
The mum-of-one said Maebe had been “three years in the making”.
The light grey jacket is one of Molly-Mae’s favourite, as exclusively revealed to The Sun.
She told us: “The Ultimate Blazer is my absolute favourite, it’s the piece when we were designing the collection that I have been the most excited with.
“The quality is beautiful and it’s a piece I know I will wear over and over again.”
Speaking about the launch, which came just weeks after her five year relationship with Tommy Fury came to an end, she said: “When I became a mum, I changed a lot as a person and different things became important to me in terms of fashion, it was the right time to launch Maebe. I was really ready to sink my teeth into something new.
“I have a really good feeling about this new era of my life and think it’s going to be so special and a great thing for me to focus on and put my time into as well as being a mum to Bambi.”
She continued to the MailOnline: “It was really good timing for this to happen for me. It has all just aligned perfectly really. I am so excited about it… I really do have an amazing feeling about the brand. I see Maebe having a huge future.
“I know if I make the right steps with it and I do this well, I do genuinely see it becoming really huge and being one of those brands that everybody knows and that’s my dream and my goal.”