DRAGONS’ Den star, Steven Bartlett, founded a company which has now sold for whopping £7.7million.
The eye-watering multimillion pound company, called Social Chain, was created by the youngest Dragon when he was just 22-years-old.
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The agency worked with huge brands such as Amazon, TikTok and Apple Beat to create their social media advertising and connect them to influencer marketing services.
It was built alongside Dominic McGregor and the duo went public with the company after five years.
Social Chain was bought by Brave Bison, who have claimed if the agency meets earnings targets their initial consideration of £7.7million will increase.
It employed 122 staff and branched out to offices in London, Manchester and New York.
Mr Bartlett did step down as chief of Social Chain in 2020 and it has not been confirmed whether he would have made any money from the sale.
Oliver Green, chairman of Brave Bison, said: “We’ve long admired Social Chain, which we believe is among the world’s best regarded social media and influencer marketing brands, and we’re excited by the highly relevant clients it brings into our business.
“Social Chain has huge potential for growth within Brave Bison, taking the momentum Pete Metcalfe and the team have built up using Steven Bartlett’s platform.
“We’re delighted to be taking this big step forward as we continue to build a media, marketing and technology company for the new era.”
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Brave Bison is set to see their revenues increase to £15 million through social media advertising provided by the agency.
Social Chain’s website described the union with Brave Bison, which read: “Together, we’re a social media, marketing and technology company built for the new era.
“Embracing complexity to connect brands to what matters most.
“It’s a brave new world.”
Mr Bartlett has been contacted for comment.
The Dragons’ Den star previously made a name for himself after becoming the youngest investor on the show.
The 30-year-old runs several companies and also published a book – Happy Sexy Millionaire: Unexpected Truths about Fulfilment, Love and Success.
After announcing Social Chain, Bartlett also founded two new companies, Thirdweb and Flight Story.
As of February 2023, Steven has 2.3m followers on Instagram, you can find him under the username @steven.
His book made the Sunday Times best-seller list, while his podcast, The Diary of a CEO, regularly tops listener number charts.
Bartlett has been featured in Forbes’ 30 under 30 list and has won accolades at the Black British Business Awards.
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